Posts by business · Beauty and wellbeing

A week of posts for a dentist

Seven posts for a dentist, one a day, with the photo to take, the caption and why it works. Copy them as they are, or let Loudwell write a week like this from your own photos, in your voice.

A lot of people are nervous of the dentist, and choose a practice by how friendly it looks online. A week like this shows your team, your rooms and how you look after people, without promises or before-and-afters you'd need to justify.

The week

  1. Monday · Instagram · Photo

    Shoot: Reception in the morning, bright and tidy, with whoever is on the desk smiling (ask first).

    Morning from reception. If you're nervous, tell Jo when you book. We'll take it slowly and explain everything first.

    Why it works: Nervous patients are a big group, and telling them exactly what to do lowers the barrier to booking.

  2. Tuesday · TikTok · Video

    Shoot: A short walk-through from the door to the treatment room, no patients in shot.

    What you'll see when you come in for your check-up. No surprises.

    Why it works: Seeing the space ahead of time makes an anxious visit feel less unknown.

  3. Wednesday · Instagram · Carousel

    Shoot: Three plain slides: how to brush for two minutes, where people miss, when to change your brush.

    Three things our hygienist says most days. General advice: your own dentist knows your mouth best.

    Why it works: Everyday tips are useful and saveable, and keeping them general avoids giving individual advice online.

  4. Thursday · Instagram · Photo

    Shoot: A team photo in the staff room or outside the practice.

    The people behind the masks. We've been on this street for twelve years, and some of our patients have been with us the whole time.

    Why it works: People choose people. Long-standing patients and staff signal trust without needing a claim.

  5. Friday · Instagram · Photo

    Shoot: A photo of the new-patient form or a card explaining NHS and private options, plainly.

    Taking on new patients this month. Ring or book online and we'll explain the options and the costs before anything is done.

    Why it works: Clear information on how to join and being upfront about costs is what people look for most.

  6. Saturday · TikTok · Video

    Shoot: A team member answering one common question to camera in the staff room.

    'Does a filling hurt?' Our dentist Ravi answers. Everyone's different, so ask us anything at your appointment.

    Why it works: A friendly face answering a real worry humanises the practice and invites questions.

  7. Sunday · Instagram · Photo

    Shoot: The practice from outside in daylight, with opening hours on the door.

    Open Saturday mornings for people who can't get away in the week. Step-free access at the side entrance.

    Why it works: Practical detail like weekend hours and access helps people choose you over a practice that doesn't say.

What to shoot this week

  • The building, reception and an empty treatment room.
  • Your team, with each person's permission.
  • General everyday tips your team already gives.
  • Patients only with written consent, and no before-and-after or results claims without checking your regulator's advertising guidance first.

Want next week written for you?

These are examples. Loudwell writes a week like this from your photos and clips, in your voice, and learns from every edit. Your phone reminds you when each post is due, and nothing goes out without your yes.

7 days free, no card. The first 50 people get a month free with the code FIRST50.

For Macs with Apple silicon, with a free iPhone app. Not on a Mac right now? Email yourself the link.

Questions

What should a dental practice post on social media?

Your team, your rooms, how to join and general everyday tips. Friendly and practical posts help nervous patients choose you.

Can we post before-and-after photos?

Only with the patient's written consent, and check the General Dental Council's guidance on advertising before you do. Many practices avoid them and focus on the team and the experience instead.

Should we reply to questions about treatment in comments?

Thank them and invite them to call or book. Don't diagnose or give individual advice in public comments.

Can Loudwell write a week like this for me?

Yes. Loudwell is a Mac app that plans your week from the photos and clips you already have and writes each caption in your voice. Nothing goes out without your yes on your phone. Solo is £4.99 a month, with 7 days free and no card; your AI provider bills you separately, usually £2 to £4 a month.

More weeks: physiotherapist · skincare brand · beauty salon · all businesses