Posts by business · Beauty and wellbeing
A week of posts for a beauty salon
Seven posts for a beauty salon, one a day, with the photo to take, the caption and why it works. Copy them as they are, or let Loudwell write a week like this from your own photos, in your voice.
You do brows, waxing, facials and nails, and your regulars rebook before they leave. But new clients find salons online, and every salon's feed looks the same. A week like this shows your room, your care and your personality.
The week
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Monday · Instagram · Photo
Shoot: Your treatment room ready for the first client: fresh towels, candle lit, low light.
Ready for Monday. First appointment's at 9 and the kettle's on.
Why it works: A calm, real room tells people what it feels like to visit, which is what they're really buying.
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Tuesday · TikTok · Video
Shoot: Fifteen seconds of a brow shape and tint, filmed over your shoulder (client's permission first).
Brow tidy and tint for Hannah. Fifteen minutes, and she'll stop drawing them in for a month.
Why it works: Quick transformations are very watchable, and the short timing tells people it fits a lunch break.
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Wednesday · Instagram · Carousel
Shoot: Three photos of your treatment list on a card, with prices and times.
What we do and how long it takes. Brows from £15, facials from £45. Not sure what you need? Message us.
Why it works: A clear menu with prices in £ answers the first question every new client asks.
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Thursday · Instagram · Photo
Shoot: A regular relaxing after a facial, face turned away, or just their hands with a cup of tea (ask first).
Rachel has her facial on the first Thursday of every month. Calls it her hour off from the world.
Why it works: A regular's habit shows loyalty and paints a picture of what a visit can be.
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Friday · TikTok · Video
Shoot: Your patch test routine: the card, the small tint dab, the 48-hour note.
Patch test before any tint, every time. Takes two minutes and keeps you safe.
Why it works: Showing care and safety reassures new clients and sets you apart from places that skip it.
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Saturday · Instagram · Reel
Shoot: The Saturday rush in ten seconds: the door, the diary, the towels being folded.
Saturdays book up first. Weekday evenings are quieter if you'd rather.
Why it works: Pointing people to quieter slots fills your diary where it needs filling, without discounting.
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Sunday · Instagram · Photo
Shoot: Next week's diary with a couple of gaps, or a gift voucher on the counter.
Gift vouchers from £20, any amount, any treatment. Ready in five minutes.
Why it works: Vouchers are easy money for birthdays and Christmas, and a simple reminder makes the sale.
What to shoot this week
- Your room, set up and ready, in the light you work in.
- Treatments over your shoulder, with the client's permission.
- Your price list and voucher cards.
- Hygiene and patch tests: the safety bits nervous clients look for.
Want next week written for you?
These are examples. Loudwell writes a week like this from your photos and clips, in your voice, and learns from every edit. Your phone reminds you when each post is due, and nothing goes out without your yes.
7 days free, no card. The first 50 people get a month free with the code FIRST50.
Questions
What should a beauty salon post on social media?
Your room, real treatments with permission, your prices and how you keep clients safe. Real photos beat stock images every time.
How do I get new clients from Instagram?
Post the treatment, the price and the time it takes, and make booking easy. Answer messages quickly: most new clients are deciding between two or three salons.
Can Loudwell write a week like this for me?
Yes. Loudwell is a Mac app that plans your week from the photos and clips you already have and writes each caption in your voice. Nothing goes out without your yes on your phone. Solo is £4.99 a month, with 7 days free and no card; your AI provider bills you separately, usually £2 to £4 a month.