Loudwell vs Planoly
Planoly is a visual planner: you lay out your grid, drag posts onto a calendar, and it publishes or reminds you. Loudwell plans the week for you from the photos and clips on your Mac, writes each caption in your voice, and waits for your yes on your phone. If you love arranging your grid by hand, Planoly may suit you better.
Side by side
| Feature | Planoly | Loudwell |
|---|---|---|
| Best for | Creators and shops who plan a visual feed by hand | Small businesses with no time to plan at all |
| Runs on | A web dashboard in your browser, plus iPhone and Android apps | Mac with Apple silicon, with a free iPhone app |
| Price | From $14 a month for 1 social set and 1 user. $24 for 2 sets, $47 for 6. Up to 15% off yearly | £4.99 a month for up to 2 brands, or £9.99 for up to 10 |
| Free | 14-day trial on paid plans. A free plan in the mobile app with 10 uploads a month | 7 days free, no card. No free plan |
| AI | Post ideas, keywords and caption suggestions on every plan | Plans the week and writes every caption in your voice, with your own AI key, usually £2 to £4 a month |
| Networks | Instagram, TikTok, LinkedIn, Facebook, Pinterest, YouTube and Threads, with reminders for X | TikTok, YouTube Shorts, Instagram, LinkedIn and X |
| Posting | Auto-posts where the platform allows it, otherwise a reminder | Your iPhone reminds you, you approve, and it copies the caption and opens the app |
| Extras | Link in bio, Instagram DM automation, selling digital products and merch | Sales and Comms tabs: warm leads, emails drafted for your approval, press pitches and a press kit |
| Teams | Extra users on Growth and Pro | One owner, no team seats |
| Your work | Stored in Planoly's cloud | Stays on your Mac |
The real difference
Planoly gives you a good place to put posts. You still decide what goes in it. Loudwell starts from the other end. It looks through the folders you point it at, picks the photos and clips worth posting, and plans a mixed week across five networks. You read it, change what you like, and say yes.
Your photos and videos go out as you made them. Loudwell doesn't swap them for AI pictures.
Choose Planoly if
- You post to Pinterest, Facebook or Threads.
- You want link in bio, Instagram DM automation or a shop built in.
- You use Windows or Android, or want to plan in a browser.
- You enjoy planning your grid by hand, or you want a free plan.
- You work with a team.
Choose Loudwell if
- The hard part is deciding what to post, not where to put it.
- You want captions that sound like you, from photos you already have.
- You want leads and press looked after in the same app.
- You'd rather keep your photos and contacts on your own Mac.
Questions
Is Loudwell cheaper than Planoly?
Loudwell is £4.99 a month for up to 2 brands, plus your AI provider's charge, usually £2 to £4 a month with a cap you set. Planoly starts at $14 a month for one social set, and has a free plan in its mobile app with 10 uploads a month.
Does Loudwell post to Pinterest or Facebook?
No. Loudwell covers TikTok, YouTube Shorts, Instagram, LinkedIn and X. If Pinterest or Facebook matters most to you, Planoly covers both.
Does Loudwell post without me?
No. Nothing goes out without your yes. Your iPhone reminds you when a post is due, and when you approve it, it copies the caption and opens the app so you post in one tap.
Does Loudwell work on Windows or Android?
Not yet. Loudwell runs on Macs with Apple silicon, with a free iPhone app that pairs with the Mac.
Try it on your own brand
7 days free, no card. The first 50 people get a month free with the code FIRST50.